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LEADO MARKETING ACADEMY

Free online marketing courses

Learn competitor ad analysis, media planning, campaign attribution, A/B testing and landing pages. Free practical courses with exams and Leado Marketing certificates.

Learning at your own pace No payment card required

Courses

Meta Ads Competitor Analysis

Reach, targeting, AI and ad families.

25–40 min · 35 steps

Google Ads Competitor Analysis

Visibility, formats, platforms and communication strategies.

25–40 min · 35 steps

LinkedIn Ads Competitor Analysis

Impressions, locations and competitor ads.

8–12 min · 13 steps

TikTok Ads Competitor Analysis

Competitors' reach, interests and advertising.

8–12 min · 13 steps

Media Planning

Set the dates and budget, configure campaigns and compare forecasts with historical data. Check the limits and prepare the plan for export.

25–40 min · 16 steps

Campaign Attribution

Bring together the pixel, visit quality and surveys featuring ad creatives—on-site and after purchase.

35–50 min · 31 steps

A/B Testing

Find the problem in the data, choose a hypothesis and build a page variant. Check the tracking and make a decision based on the results.

30–40 min · 16 steps

Landing Page Creation

Create a campaign landing page with the help of AI. Polish the mobile version, add a form and see where the conversions come from.

30–45 min · 20 steps

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